Overview of clothing accessories

Clothing accessories: increasing demand levels bring industry growth

The domestic apparel accessories industry is mostly small and medium-sized enterprises, and the product grades are generally low, but the cost and localization advantages are obvious. The demand for apparel accessories and acceptable prices are gradually increasing. Domestic apparel accessories companies can gradually increase their scale, R&D capabilities, and marketing networks by relying on their cost advantages in the mid-range product field, and shorten the gap with international apparel accessories companies. Demand for clothing accessories: grades and acceptable prices are gradually increasing.

Clothing brands are gradually emerging, clothing export companies are gradually shifting to ODM/OBM business models, the demand for clothing accessories has increased sensitivity and price sensitivity has decreased, and the demand for medium and high-end clothing accessories has gradually been released.

Domestic clothing accessories companies: gradually narrowing the gap with international clothing accessories companies by virtue of their cost advantages

International clothing accessories companies have absolute advantages in the field of high-end products, but the huge enterprise scale, global marketing network and the high R&D investment required to maintain technological advantages have resulted in limited ability to expand into the mid-range product market.

Enterprise Investment Value Judgment: A Virtuous Circle of Scale, R&D, and Marketing

Domestic garment accessories companies with the characteristics of a virtuous circle of scale, R&D and marketing are expected to become the best in this process.